Our video passion launched Paragon as we initially started as a video production company named Paragon Media Group. We’ve since evolved into a full-service marketing agency while continuing to offer our video production services. We understand that businesses – whether you’re a small enterprise in Sun Prairie or a large corporation in Milwaukee – must adapt how they promote themselves using video production. Why? Because video dominates everywhere today: billboards, websites, social media, live streams, and beyond. Video marketing has transformed into a business necessity. By 2022, more than 85% of all businesses utilized video as a marketing resource. In this saturated marketplace, gaining consumers’ attention is difficult – and retaining it is even more challenging.
We deliver equivalent premium video production, marketing, and streaming solutions to promote your business and maintain viewers’ attention. Whether you’re looking to livestream an occasion, create videos for your website, record your podcast visually, execute video advertising on social platforms, perform interviews, develop training content, or simply establish brand recognition, all can be achieved through video’s effectiveness. Video production offers numerous ways to positively influence your Sun Prairie business – and we’re prepared to assist you in accomplishing exactly that.
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Video Production & Editing
Having originated as a video production company, we're assured in delivering exceptional video production and editing capabilities to our clients. From cinematic content to pre-roll advertisements on media platforms to search marketing videos and beyond, we execute all services within our internal production facility. After completing production and editing, we'll perform thorough analysis to identify optimal placement for your videos to successfully connect with your intended audience.
Video marketing
As YouTube remains the second most popular search platform globally, we recognize that video marketing is permanent. The advantage is that video marketing functions perfectly alongside video production. With superior quality video ready, we can guide you in determining how, when, where, and through which marketing channels to distribute your video(s) to reach and interact with maximum viewers.
Streaming Services
Using streaming services as a business marketing approach is advantageous because it offers a simple method for audiences to link and interact with your business online. Video streaming can benefit virtually any organization or event type, whether you're aiming to enhance sales conference effectiveness, instruct participants in online courses or workshops, distribute your message via church gatherings, commemorate weddings or baptisms with distant friends and relatives who cannot attend personally, and considerably more.
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