paradigm from paragon

We’re still a few months from the new year, but that doesn’t mean your marketing shouldn’t be prepared. It’s time to plan your marketing for 2023. Aside from inflation and economic changes [...]

If you’re reading this, chances are you’ve started a business, or maybe you’ve been a small business owner for the last couple years. And you know better than anyone that starting a business is [...]

When you run a business, you have to market yourself. Period! But many businesses do not do this continually. Why? Marketing Phobia! Some may say that it’s not a real thing but it is [...]

Email is a tool most people use everyday. Email marketing is a cost effective solution to directly communicate with your customers, especially for small businesses. Whether it be a monthly [...]

Nearly everything is digital in this day and age. Buying products and goods and chatting with your loved ones is easily accessible, and so is advertising for your business. Here are some [...]

Is the thought of warmer weather springing up creative thoughts and ideas for your business? Flowers aren’t the only thing that are preparing to bloom this season – your business can, too! [...]

When trying to grow a business, some think that casting a net to a large audience gives them the highest chance of obtaining new customers, but did you know that 80% of consumers are more likely [...]

It’s no longer a question of if your business should use social media, it’s a question of which social media your business should use and why. 88% of marketers say that social media has helped [...]

We’re leaping into the new year with confidence and enthusiasm, and you should too! Owning a business is tough work, and it’s something you should be proud of. 2022 is about priding yourself on [...]